Entirely too genius SEO

The best results are achieved when users see the links coming and are mentally prepared to click on them. As opposed to general web directories, niche specific directories only accept sites that meet a certain topic criteria. For example, one directory might only accept sites about arts & crafts. Some of …

more ...


What effect does SEO have?

When approaching people and companies for backlinks, keep in mind that you'll need to offer them/their readers some kind of benefit/value along with your link - an exclusive offer or discount. If every company has a product, then Google's product is information; It's important to get the basics right …

more ...

Get rid of keyword research for good

Every "vote" or link to your site helps determine the value of your site. However, it's not just the sheer number of links your website gets. How you solve keyword cannibalization depends on the root of the problem. Because nobody wants to get hoodwinked. Recently, I came across these interesting …

more ...

Simple-to-understand citations will convey information more easily

Like SEO, this form of online marketing which aims to improve a websites search engine visibility. Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major search engines are image …

more ...

Look at underperforming but related posts on your site

Often, your company's social media strategy is the first to feel the force of an search engine opitmisation specialist. Google has several bots: Googlebot (desktop), Googlebot (mobile), Googlebot Video, Googlebot Images, Googlebot News. For most websites, the Googlebots for desktop and mobile are the most important bots. Too often, business …

more ...

Mobile Sitemaps

In order to bring freshness to a campaign, company marketers may tweak or modify a tagline every few years. Another key strategy is to supplement content with properly optimized HTML text. Testing The Website's Global Navigation As you can tell from the screen shot of InMotion Hosting's page, the global …

more ...


Run Co-Marketing Campaigns Alongside SEO

Backlink quality is considered as the most important metric now than the count of backlinks. The first step once you start an search engine optimization (SEO) project is to find out how many keywords you expect to use for all your pages. The number of keywords needed for an organic …

more ...

Make sure you know exactly what you're doing with static pages

Before taking the plunge into custom design and coding, it makes sense to evaluate what's available in terms of third-party software. First, stop assuming SEO is dead because the rules changed. Carefully planned marketing campaigns identify linkages that entice the consumer to buy a brand and to believe in or …

more ...

Make indexed pages the main focus of your marketing tactics

All the content you produce should be tailored to your target customer / audience. If you submit posts with very little content and a load of popular search terms, you're likely to be found out. No matter how much fun I have with my responses, people often seem disappointed (if they …

more ...

Hidden facts about SERPs

Whenever a high authority blog links to your website, Google considers it as a positive signal toward your blog. Your blog becomes more important and it gives your site a boost in search rankings. The more backlinks you have, the higher you rank on Google Search. One thing you want …

more ...

Taboos about conversion rates that you should know

There are thousands of domain resellers. Every SEO should know that home pages typically have the most amount of incoming link equity, and thus serve as highly rankable pages in search engines. But how do you get strangers to visit your site before they know anything about your business? My …

more ...


The infamy behind analysis

You wouldn't want to put hours and hours of time into creating quality content for a keyword that doesn't provide a good return on investment. The Web Crawler is a software that browses the World Wide Web in a systematic manner as a basis for web indexing. For certain types …

more ...


Actionable tips on citations and Twitter

You are typically limited to a single domain or a subdomain, and sometimes you are prohibited from placing ads. Keep a close eye on traffic and rankings; when those improve, Domain Authority should generally follow suit. Now's the time for any local business to raise its game. For example, where …

more ...




Make the most of SEO by really understanding inbound links

If users do not get what they want they will stop using the search engine and the result of that will be that advertisers will stop promoting, so quality score is a common interest of the users and Google. PageRank (PR) is an old Google ranking system that was publicly …

more ...

Clarification about RSS feeds

It tends to run more smoothly. When evaluating your list of keyword opportunities, think about whether a person searching that phrase is hoping to learn something, find a solution to a problem, or make a purchase. When you architect a website and you place SEO at the forefront of a …

more ...

Establish your position regarding static pages

Linking to authority sites helps send trust signals to Google. The link relevancy is important and should be done in a proper manner. Search engines employ 'spiders' which literally crawl the web, looking for websites to list. The more likely potential visitors are to think your site will provide an …

more ...

Why most people will never be great at canonical URLs

The basis of this approach was the the belief that many business people make decisions in a rational, The other benefit is that web users need to visit only one meta search engine instead of multiple spider-based search engines. Smartphones and tablets grant consumers access to thousands of apps and …

more ...



What you should have asked your teachers about gateway sites

Mobile has different level of engagement- mobile users are highly-focused, but they are less interested in scrolling down as compared to desktop users. Research other business websites and encourage them to link to your site. Joint ventures are a good way to exchange links and benefit each other's business as …

more ...

Focus on ROI Instead of landing pages

Google has stated on the record that page loading speed is an SEO ranking signal. You can boost your site speed by using a CDN, compressing images, and switching to faster hosting. Google AdWords have a brilliant - and completely free - keyword planner which allows you to search for new keyword …

more ...

The Role of Relevance

It documents the steps and activities that are required to get better rankings for a particular site. The most believable testimonies come from everyday people, actual customers. Simply put; keyword-focused content is often guilty of being over-stuffed. Your potential visitors rely on Google because they know it provides high-value results …

more ...

Increase Organic Traffic by the manipulation of plugins

Somebody already wrote something about you. They mentioned your brand or product, but they have not linked to your website. In situations like these, it is usually enough to contact the webmaster and ask him to convert that mention into a backlink. he most recent Search Engine Ranking Factors Report …

more ...

How to reinvent SERPs without looking like an amateur

Marketers will often ignore (or confuse) SEO in favor of (PPC) SEM, but by doing so they are ignoring great opportunities. Although not all errors are created equal, resolving them improves Google's ability to index your site and can positively affect search rankings. Natural, relevant links to your site from …

more ...

My thoughts on scraping

Use bullet points: Using a bulleted list is the easiest way to ensure that your content doesn't strain your visitors' eye to read through it. Since bulleted lists stand out from the rest of your page, they make the entire piece easier to skim through. The success of your content …

more ...

Layout, formatting and canonical URLs combine to make great SEO

To get you started on your SEO strategy development, here is a little background to understand how search engines, such as Google, use metrics to rank organic search website placements. A well-planned structure makes your writing more effective. Off page SEO refers to the strategies performed outside of your website …

more ...

Enthusiastic about analytics

Company leaders adjust in order to maintain a strong market standing, and IMC programs can assist in this effort. Bouncing is when somebody clicks into your blog and then clicks back out without taking the time to read your content, click any links, or answer your call to action. Every …

more ...


Adopt a customer centric view of organic links

So what does this mean for your business? Quality is always important when producing new content, but it's the SEO that can boost your efforts of reaching a target audience. Conative message strategies seek to lead directly to consumer responses. If you are linking your site with any spammy or …

more ...

It is also clear that Google is not standing still in its pursuit to maintain and increase its search engine market share dominance. It worsens the user experience. Search engines, such as Google and Bing, reward websites that help them effectively answer search queries, like "how do I improve my …

more ...

Understand about domain authority

Corporate communications like public relations, social media, and email also fall under the SEO umbrella. To achieve and maintain good placements on result pages (SERPs) over the long term, you should follow the search engine's guidelines and focus on your target visitors (this approach is called "White Hat SEO"). Google …

more ...