JavaScript Dynamic Links and Menus

One of the most important things you should focus on is building your email list. It's not just the most efficient way to keep in touch with your followers, it's also platform independent so you're not exposed to algorithm changes. I also eliminate phrases that appear unnatural or may be …

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Learning about page impressions

Negative ads can succeed. The catch comes in the form of a limitation, such as insufficient space, limited website bandwidth, an insufficient number of email accounts, or insufficient database support. Make sure your site is up to par. Speed is critical; the user experience is part of how Google interprets …

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More focus is put on white hat SEO

You absolutely should not use underscores. Matt Cutts has confirmed on his blog that Google does not recognize underscores as equivalent to spaces between words. Off-site SEO focuses on any aspect of search optimization that isn't part of your own site. In other words, off-site SEO is the discipline of …

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My thoughts on plugins

Google has reduced the importance of keyword phrases and now places more importance on a variety of elements, appropriately called "on-page factors." Page description is the text that users see when they find your site listed in Google. The two objectives of this description are to intelligently use your keywords …

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One important aspect is analysis

Understanding how various thought processes and memories work constitutes the first step. The phrase "free marketing articles" is a highly competitive one with about 331 million other pages containing the same phrase. Low believability and negative consumer attitudes constitute the potential downside of comparative ads. Search engines pay attention to …

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Quick tips regarding CTR

A brand's position is never completely fixed. This type of negative word-of-mouth can be devastating. Kiting internet trends is one of the most exciting things search marketers do. An SEO who doesn't know about upcoming site updates won't know when to do their jobs.

Let's talk about javascript

One thing …

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Ready to get started with SEO?

Using structured data, you can serve Google your address details in the most convenient way. For search engines, the opinion of the users is what matters the most and is thus given the highest importance. The key, of course, is to optimize your evergreen content by including compelling CTAs. Spam …

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Reasons why marketers love anchor text

As a rule of thumb, the easier you acquire a link, the less value it will likely have. You have to think outside of the box (link building is not just guest posting). Generally speaking you want to use your keyword as the anchor text for your internal linking whenever …

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The hidden agenda behind offsite SEO

Rather, it is recommended to use the anchor texts for controlling Link Juice and to make it easier for search engines to assign topics within a website. With continuous improvements in search engine technology, search engines are using hundreds of different ranking factors. Often your website won't already have web …

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The latest trends in doorway sites

The latest Google algorithm update once again placed added value on original, engaging content that keeps people on the page and sharing with their social networks. A rational appeal follows the hierarchy of effects stages of awareness, knowledge, liking, preference, conviction, and purchase. The fact is that for many people …

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Top trends in site submissions to watch

Use Google's Search Console for guidelines on Site Map creation. Once your Site Map has been created according to the Google guidelines, you should submit it to Google via Search Console. This helps Google know more about your web pages, and gives you more control over how your URLs appear …

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Top trends in user generated content to watch

First, they make it easy for visitors to find content on your site, and second, they enable search engines to spider your site much quicker. Anchor text to specific webpages on your site should be descriptive (but concise) as possible in order to benefit from the link. How are you …

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Update your hits on a regular basis

Build a website migration team that includes everyone whom the website migration impacts. This often include: system administrators, developers, designers, copywriters, project managers, SEOs, legal, and management. Plan a kick-off meeting with everyone in the room, so everyone SEO and content marketing are two different processes. You could describe the …

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